People Portrait: Madeleine Corvera
Get to know Madeleine Corvera, a Solution Specialist Manager at Vaimo. Find out why she chose Vaimo and what she values most about working here.
Livestream Ecommerce is the Future of Shopping
COVID-19 changed nearly every aspect of our lives. In a very real way, the pandemic caused a permanent shift in how we interact daily, even with …
D2C Ecommerce Strategies for Alcohol Brands in 2022
Historically, the alcohol industry has been slow to adopt digital transformation. In countries such as the U.S. for instance, alcohol sales have been generally restricted to …
Ecommerce Subscription Services and Business Models in 2022
Long before the pandemic hit and spurred the demand for door-front deliveries, subscription ecommerce was already delivering products directly to consumers. Largely considered to be the …
What is PWA: Definition, Benefits, and How to Get Started
As ecommerce competition is growing increasingly fierce, the chase for innovative solutions to improve the customer experience continues. One such solution, and a very promising one …
Google Shopping Title Optimization: Tactics To Boost Your Conversion
For many brands, Google is a prime location for selling products. Here, via Google Shopping ads and listings, brands have the chance to showcase their products …
What is Shoppable Content?
Shoppable content is on the rise and should be part of every optimized ecommerce strategy. Shoppable content turns everyday digital experiences into shopping opportunities, allowing consumers …
11 Tips for Choosing the Right Ecommerce Partner for Your Business
The ecommerce landscape is rapidly evolving, and so are the challenges for ecommerce merchants. New technologies, changing buying habits, and ever-increasing consumer expectations are forcing businesses …
5 Focus Areas To Optimize Your Ecommerce Supply Chain
Successful ecommerce requires more than a great website and attractive products. You need a reliable system to ensure you can always get your products delivered to …
What is Social Commerce? Strategy & Tactics for 2022
Social commerce is on the rise, and brands are doing their best to keep up with the rapid evolution of channels and tactics. The big social …
15 Tactics to Increase Customer Lifetime Value (CLV)
One of the most important metrics in ecommerce is Customer Lifetime Value (CLV). This measurement forecasts how much an individual customer will spend with your company …
The Ultimate Guide to Personalized Ecommerce
Personalization has long been one of the holy grails of marketing, but the pendulum seems to be swinging back in the past couple of years. As …
