The connection between AI and eCommerce
The influence of artificial intelligence (AI) and machine-learning on eCommerce operations is growing significantly. As businesses embrace the concept of customer centricity to keep up with …
7 Perks of Minimising Your Internal Systems for B2B Growth
A B2B eCommerce platform can completely transform your operations, sales and growth. This is because eCommerce replaces the tools and offline systems that many B2B businesses …
Vaimo’s personal roadmap for GDPR
In preparation for GDPR, Vaimo has dedicated internal resources to make sure that both we as a company and our clients, are ready for its enforcement …
Get an overview of Magento 2 based on Vaimo’s experience
Are you currently still running your website on Magento 1 (Magento Commerce or Magento Open Source) platform and considering migrating to Magento 2? With the support …
Be mine: Attracting customers for Valentine’s Day
Any holiday is the perfect occasion to offer extra incentives for your customers to drop by and shop, and Valentine’s Day is no exception. Our Ecommerce …
New year, New me? How are your New Year’s resolutions going?
As with many of us, you have likely considered some resolutions you want to follow through with in 2018. Maybe you’ve endeavoured to spend more time …
5 reasons why eCommerce & B2B go hand in hand
It’s understandable why B2B merchants like manufacturers, distributors, hesitate to move their business online. Uprooting a business model that has worked for years, maybe decades, doesn’t …
Data, marketing automation & email strategy
On Tuesday, January 16th, dotmailer hosted a workshop in Oslo, Norway, called “Hitting the Mark, Nordics,” headed by Gavin Laugenie, Digital Strategist at dotmailer. The same …
Stay Out of the Digital Transformation Limbo
Written by Henrik Feld-Jakobsen, Head of Strategy at Vaimo The last few years have seen long-established business models being replaced by their more customer-centric counterparts, prompting …
2018 eCommerce Trends: Expert Prediction
Bronto recently published a report entitled “2018 Trends; Predictions from Ecommerce Marketing Experts (EU Edition),” a 12-page look at the direction that e-commerce is moving in …
How You Can Go Digital with B2B
On January 23, 2018, the Estonian Chamber of Commerce and Industry and Vaimo will co-host an event called “How to Go Digital with B2B” in Tallinn, …